Does your brand have a voice?
April 5, 2017
April 5, 2017

The pop of a champagne bottle signals celebration. A steak on a sizzler makes you salivate. In the ’70s, the Big B’s strong and unmistakable voice was a symbol of his larger than life ‘angry young man’ persona. The sweet sound of a leather ball on bat, conjures…

Five Client Servicing Essentials
March 3, 2017
March 3, 2017

In your career as a client servicing executive, you might come across not-so-easy clients. Their reasons for venting may or may not be justified. But you have to give them your best ear and take everything they say with a pinch of salt. Because in advertising parlance, the…

Why choose to work at an Ad Agency?
February 7, 2017
February 7, 2017

Advertising is one of the most global business career options. In spite of being highly competitive, many people opt for advertising for its glamorous identity in the market. However, to join this field you need to be focused and dedicated to your job as there’s never a dull…

Let’s win the fight against wasted time
January 5, 2017
January 5, 2017

‘Time Management’ helps us optimize our time in order to maximize our productivity. Time is essential, and wasting it is foolishness! You may have a plethora of things on your to-do list at your workplace, but the only way to ace your job and be productive, is to…

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