October 1, 2020

Marketing a Small Business

Why are you in business? Let’s cut through the chase and get right to the point. YOU ARE IN IT…

October 1, 2020
September 6, 2020

Death of Creativity & Originality

In the business of advertising, a creative showcase is as important as delivering communication. Well, that’s why a client approaches…

September 6, 2020
August 4, 2020

Evolving with Internet Advertising

In this internet age, online advertising has shown tremendous growth, especially with the increasing popularity of social media advertising. There…

August 4, 2020
July 8, 2020

The 4 P’s to Lure Luxury Branding

Prices are usually quoted to reach a large/mass market- something that’s for everyone- but there’s a niche that simply wants…

July 8, 2020
June 5, 2020

Advertising gets Imaginative

Advertising in today’s new age is not merely about creating awareness. It has taken a leap from a monotonous awareness…

June 5, 2020
May 10, 2020

The Emergence of Retail Marketing

Retail marketing is the most flourishing sector in today’s era. Retailers have shown tremendous interest in advertising and marketing, realizing…

May 10, 2020
April 9, 2020

Advertising in times of a pandemic

What are the opportunities available for advertisers with increased digital consumption? We know what you must be thinking. There goes…

April 9, 2020
March 3, 2020

Are you Thinking like Google?

Google certainly is the most popular search engine, enjoying an overwhelming market share; hence for the sake of this article,…

March 3, 2020
February 8, 2020

Buzz in Media Biz

Guess what’s the latest buzz? Digital, a new booming media which has substantially secured its position as an integral part…

February 8, 2020
January 6, 2020

Transformation from Product to Brand

Great brands leave a lasting and distinctive impression in the mind of the customer. It can be said that a…

January 6, 2020

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